Manolo Blahnik and Farfetch team up for ecommerce

manolo-bFarfetch, a global community of over 400 visionary fashion boutiques, has announced a
partnership with shoe icon Manolo Blahnik. The platform will host the footwear label’s first ecommerce store. Blahnik’s entire men’s and womenswear collections will be made available for Farfetch shoppers.

This partnership is the first foray by Farfetch’s Black and White business. Set up last year, this Farfetch, a global community of over 400 visionary fashion boutiques, has announced a partnership with shoe icon Manolo Blahnik. The platform will host the footwear label’s first ecommerce store. Blahnik’s entire men’s and womenswear collections will be made available for Farfetch shoppers.

This partnership is the first foray by Farfetch’s Black and White business. Set up last year, this new brand division will give the e-retailer the capacity to support single-brand online platforms. Luxury brands can in turn take advantage of Farfetch’s technological infrastructure and advances thus creating a win-win scenario for both luxury partners. Since its inception, Farfetch has been dedicated to offering an inspirational shopping experience to fashion-forward consumers. Their community is made up of independent boutiques that have been carefully selected for their forward-thinking
attitude, unique approach to merchandising and diversity of brands.

Farfetch has partners everywhere including Paris, New York and Milan to Bucharest, Riyadh and Seattle. These retailers are all united in one ecommerce website.

examiner-fashion-byline

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s